Pinterest pin size
A standard Pinterest pin is 1000 × 1500 pixels, a 2:3 ratio. On Pinterest the ratio matters more than the pixel count: the feed is a vertical column of fixed-width tiles, so a pin that is taller than 2:3 gets truncated and one that is shorter simply takes up less of the screen than its neighbours.
- Dimensions
- 1000 × 1500 px
- Aspect ratio
- 2:3 (the standard pin)
- Longer pins
- Taller than 2:3 risks being cut off in the feed
- File type
- PNG for flat colour and text, JPEG for photos
- Colour space
- sRGB
Composition
Text overlay is the norm here
Pinterest behaves more like a search engine than a social feed, and pins are browsed for what they promise. A clear text overlay stating what the pin is tends to outperform a bare photograph.
Put the promise in the top third
The top of the tile is what a person sees while scrolling a dense grid. Lead with the claim and let the supporting detail sit lower.
Design for a narrow column
Pins are displayed far smaller than 1000 px wide. Large type, strong contrast and few elements survive that reduction; fine detail does not.
Common mistakes
Making the pin too tall
Long infographic pins beyond 2:3 get truncated in the feed, and the cut usually lands somewhere unhelpful. Stay at 2:3 unless you have a specific reason not to.
Reusing a square post
A 1:1 image occupies noticeably less vertical space than the 2:3 pins around it, so it simply attracts less attention in the column.
Small type
Type sized for a 1000 px canvas viewed at full size is unreadable in the feed. Judge it at the size it will actually appear.
Frequently asked
What size is a Pinterest pin?
The standard pin is 1000 × 1500 px, a 2:3 ratio. Pinterest scales the image to fit the column width, so the ratio is what really determines how the pin appears.
Why 2:3 and not something taller?
2:3 is the ratio the feed is built around. Taller pins risk being truncated, and the truncation is not something you control.
Should a pin have text on it?
Usually yes. Pinterest is browsed with intent, and a pin that states what it offers gives someone a reason to click. Keep it short and set it large enough to read in a narrow column.
Does Modo have a Pinterest canvas?
Yes — 1000 × 1500 is a preset on every plan, and export is full-resolution with no watermark.